B2B Marketing for 2025 - Marketing and Creativity Secrets That Drive Growth
B2B Marketing for 2025 - Marketing and Creativity Secrets That Drive Growth
Register for tickets to the event on Eventbrite
When and Where:
1 November 2024
16:45 to 19:00 CET
NIO House, 32-34 Leidsestraat, 1017 EN, Amsterdam
About:
Too many B2B companies leave exponential growth on the table by focusing on sales activations, growth hacking, digital marketing and a "fail fast, learn fast" mentality while neglecting branding, creativity and "traditional" marketing. While short-term plans may have got early traction, building a long term efficient and scalable growth engine needs to be in your 2025 marketing plans.
Join B2B marketing and brand experts from Gossamer and Verve for an hour of real-world insights into the proven B2B performance strategies you need to ensure 2025 success.
Then network with industry experts and fellow founders to gain valuable insights to stay ahead of the curve. Don't miss out on this opportunity to supercharge your marketing efforts!
Agenda:
16:45 - 17:05 - Walk in and networking
17:05 - 17:15 - Event Opening by Gossamer and NIO House
17:15 - 17:45 - How to build B2B Marketing for scalable and efficient growth, Derrick Cramer
17:45 - 18:15 - Getting Creative with B2B Branding, Ben Reisler
18:15 - 19:00 - Networking
About the Speakers:
Derrick Cramer
Derrick loved technology and storytelling enough to turn them into an occupation. What started as opinionated beginnings as a journalist read by millions in South Africa’s largest tech publications turned into a 15-year Marketing career growing tech startups and scaleups across Europe, the US and Africa.
By day he runs Gossamer, a strategic marketing agency. By night, he runs his mouth as a fiction author and comic. By now he should probably think about running his first marathon.
Ben Reisler
With more than 11 years of experience in all forms of branding, marketing, and advertising strategy, Ben approaches branding from a simple and balanced perspective: Over prepare, and go with the flow.That is, Ben believes brands need to be outstandingly prepared with a deep understanding of their proposition, the opportunities of their market, and the beliefs of their best customer. From there, brands need to be dynamic and flexible enough to go with the flow and consistently adapt to the road ahead.Prior to joining Verve, Ben was lucky to have partnered with outstanding brands like Red Bull, Live Nation, Diageo, Universal, VIZIO, Kia Motors, INFINITI, and more.